🧣 Kashmiri Handicrafts Exhibition Cum Sale – Batpora, Kunzer

Event: Handicrafts Exhibition Cum Sale
Craft Focus: Pashmina, Sozni, Crewel, Ari, and Traditional Kashmiri Wear
Date: 21‑09‑2023 to 30‑09‑2023
Venue: Batpora, Kunzer, District Baramulla
Organised by: M/s Tabeeb Handicrafts Producer Company Limited, Baramulla, J&K
Sponsored by: Office of the Development Commissioner (Handicrafts), Ministry of Textiles, Government of India
Sanction Order No.: C‑12011/01(PC)/2023‑24‑CC(NR)/F/EXB/GEN‑5
Dated: 23‑08‑2023

🏬 Introduction: Local Artisans Meet Local Markets

In a colorful and culture-rich setting at Batpora, Kunzer, Tabeeb Handicrafts Producer Company Limited hosted a 10-day exhibition-cum-sale under the National Handicrafts Development Programme (NHDP). This initiative brought together artisans and customers in a direct, vibrant interface, celebrating the diversity and beauty of Kashmiri handicrafts.

🎯 Objectives of the Exhibition

• Market Linkage: Provide a platform for artisans to directly sell to local and tourist buyers.

• Product Promotion: Showcase GI-tagged crafts like Pashmina, Sozni, and Crewel embroidery.

• Economic Support: Enable artisans to earn fair prices without middlemen.

• Cultural Revival: Encourage youth and community participation in traditional crafts.

• Discounted Access: Offer hand-embroidered garments and accessories at affordable rates.

🌟 Event Highlights

• Variety of Products: The stalls featured Pashmina shawls, stoles, pharans, ladies suits, Aari stoles, and handcrafted kurtas.

• Live Customer Interaction: Artisans themselves manned the stalls, allowing for storytelling and customization.

• Dedicated Artisan Stalls: Individual stalls like those of Javid Ahmad (Hardushuru), Masroofa (Kralweth), and Tahira(Atipora) showcased diverse regional talent.

• Vibrant Display: The aesthetic presentation of textiles created an inviting and festive environment.

• High Footfall: Locals and tourists engaged with the artisans, many purchasing directly from craftspersons.

👥 Artisan & Visitor Voices

“Selling directly helped me understand customer preferences and build confidence,” said JMasroofa , a Sozni artisan from Kralweth.
“These exhibitions are a great way to support handmade work and buy original pieces,” shared a local buyer.

📸 Glimpse from the Event

[Kashmiri Handicrafts Exhibition – 

🧵 Organiser’s Note

Through exhibitions like these, Tabeeb Handicrafts Producer Company Limited is building bridges between heritage and the marketplace. These events not only boost artisan incomes but also raise awareness about the authenticity and uniqueness of Kashmiri handmade products.

🔚 Conclusion: Celebrating Craft, Supporting Livelihoods

The exhibition at Batpora, Kunzer under the NHDP scheme proved that Kashmir’s rich artisanal legacy is not only worth preserving—but also highly marketable. Such platforms continue to ensure that traditional skills translate into sustainable livelihoods.